Peer marking of digipaks

Mark scheme:
Consider the following when peer assessing digipaks. Levels and marks same as websites. - branding/synergy - images/photography - colour scheme/effects - themes - representations - typography - semiotics - band/artist image.

Level 1 0-3
Level 2 4-6
Level 3 7-8
Level 4 9-10


Annika- After looking at this digipak I noticed that you are missing 3 photos from your digipak, but the photos that are there are of good quality and represent your artist well. Id grade this 3/10 to improve include more images to your digipak of the same nature.

Ava (red)- This digipak is missing a photo and I think the photos that have been included don't match each other. For example the bottom middle photo is a calm, plain colour in comparison to the vibrant reds used in other photos. To improve you need to interlink the photos in some way. Id grade this 4/10.

Ava (yellow)- This digipak is missing images, but I prefer the colour scheme and think the bottom middle background image should be the same yellow that is used in the other photos. I really like the bottom right image of your artist's name in different font styles. Id grade this digipak 4/10 because of the missing images.

Avenue- This digipak is wonderful but I think the colour scheme that is on the bottom images should be interlinked with the other images. Id grade this digipak 7/10 because it has good quality and relevant images that match your website.

Iuris- I think your digipak really suits your artist and that your colour schemes are really good. But the top left image uses different colour schemes and should match the bottom middle and top right image. For that reason Id grade this digipak 7/10.

Ivory- I think grey is not the right colour for your artist as she is more edgy rather than plain. However, there is a running theme in all the images. For these reasons id grade this digipak 6/10.

Luella- I think the colour schemes work really well in your digipak, but I don't like the white backgrounds. I also think the images should be in a different order. For these reasons id grade this digipak 6/10.

Mya (1)- I really like black and white on the CD, and the black and white colour scheme. My only criticism would be that the bottom right image on the digipak is quite boring. For these reasons id grade this digipak 6/10.

Mya (2)- I prefer this digipak to the other one as I feel like the images match each other and match your artist. Id grade this digipak 8/10.

Tori (1)- I really like the colour scheme of your digipak and the images are of good quality but you are missing one image. Id grade this 6/10, to improve include an image to fill in the gap of the same black/white nature.

Tori (2)- I think this digipak is too dark for your artist, however I like the blue effect on the top left image. Id grade this 6/10.

Tori (3)- I think this is the best digipak our of the three due to the colours used and the images. Id grade this digipak 6/10 because your bottom middle image needs something else on it.

Sempa- I like all your photos separately but they don't really match each other. For example the bottom left photo is very photo shopped in comparison to the other photos. I also like the editing you have done to the top left and bottom middle photo. To improve I think you need to pick a colour to work with and incorporate it into every photo of your digipak. Id grade this digipak 5/10.

Heidi- All the photos in your digipak match each other and suit your artist. I really like the colour scheme of it. To improve you need to make sure all your photos are the same size. Id grade this digipak 8/10.

Reflection of footage used so far- with subtitles

By analysing our music video frequently it means we can look at lip syncing, lighting problems and get an idea on how we have progressed. Prior to this, we still need to get footage in our drama studio with glow sticks and glow in the dark paint.

Website so far analysed

This is an evaluation/analysis of our website. By doing this it allows us to gain an outside opinion on what we've done so far and therefore we can take their feedback and improve out website. We have gained more ideas on what we could add or take away so that our website looks as professional as possible and also as fitting for Stellato's character and persona. We aimed to create a website that will reflect Stellato's brand image and will represent our music video. 


 

Half-way evaluation

By producing this halfway evaluation, it's a way of connecting back with the people which helped guide and inspire us when we presented our first initial ideas. Presenting this to the class, also helps them give us feedback on whether they believe we are on the correct track towards a successful music video - or whether we need to produce some more ideas. By including some footage of our music video so far, means that they can give us feedback on our editing and footage so far, also whether it matches the music genre we are following. This is also a time for us to get feedback on what we are urgently missing so we can improve.



Feedback:

Good footage

Below is a video of shots which were successful and made the final cut of our music video:


Shot one and two:
These shots are successful due to how the fan created the look of the artist being out of control with her hair flying in all directions. Using the fan is something we can do in more of our shots after seeing how successful it was in corresponding to our theme.

Shot three:
This shot is successful as the lighting, the background and the lip syncing are all crisp and perfected. The red colour which is part of our snergy is also extremely vibrant in this shot.

Shot four:
This shot was successful as their was a smooth transition between the artist singing in the mirror to her singing to the camera. The lighting is also to a good standard that the shot can be used in the final music video.

Shot five:
It was good that this long shot was successful as we now have a variety of shots to exhibit in our final music video. This means that with a more variety, it will be more interesting and visually appealing to the viewer of the music video.

Shot six:
This shot was successful as their was a smooth transition into a long shot to a close up of the artist. The camera was also still on a tripod so the shot was crisp and not shaky.

Shot seven:
This shot was successful as their was lots of reflections of the artist in the mirror emphasising the theme we wanted to create in the mirror maze (the artist seeing herself from all angles and going crazy).