Below is the link to our website for our artist Stellato Star:
http://clarejkelly98.wixsite.com/stellato
Monday, 19 December 2016
Final Digipak
Below is our final digipak:
Our digipak is successful as it has synergy with the website and music video. The synergy amongst them all, is the theme of light and red, which within the digipak is seen in all the six images which are used.
The first image: We have chosen to use this image within our digipak as it includes a popular location within our music video: the mirror maze. The mirror maze really captured the idea of the artist going insane as it created the footage where the artist was seen in all different directions, and in different points of view. The image is a screenshot from our music video of when the artist is singing into the mirror within Ripley's mirror maze. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image also represents what the lyrics are communicating within the song Hypnotic, as the artist is watching herself go crazy and lose control - and the image shows the artist looking at herself in the mirror, watching herself go crazy. The image is also part of the three strong images which are overpowered with red.
The second image: We have chosen to use this image within our digipak as it includes the synergy of light which we wanted to compose throughout our music video, digipak and website. Fireworks also follow the lyrics and what we wanted to conduct the artist to be - crazy (fireworks bang, and go crazy). We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. We have chosen to used this image as well, as all the other images have the artist in, so we wanted to have an image which didn't have the artist in - and fireworks play a strong part in our music video. The fireworks, the way they have been edited onto the CD and background, looks like a gradient/ombre of colour - which is visually appealing to the audience.
The third image:
The image is a screenshot from our music video of when the artist is within the mirror maze in Ripley's. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image is also part of the three strong images which are overpowered with red.
The fourth image: We have chosen to use this image within our digipak as it includes the theme that we wanted to pursue within our music video - insanity, due to the edit of the artist being double. We have edited this onto a collage of the wall in Ripley's which has paint splats on - as this is a common background on our website. This image also follows the same themes within the other pictures - light (through the uv paint splats on the wall) and red (red paint splats on the wall).
The fifth image:
The image is a screenshot from our music video of when the artist is within the mirror maze in Ripleys. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image is also part of the three strong images which are overpowered with red. We also have chosen to use this image within our digipak as it includes the theme that we wanted to pursue within our music video - insanity, due to the edit of the artist being double. However, before we used this image, we had the image of fireworks as the background - but due to the text being hard to read, we placed this picture behind the text as the white text complimented the red.
The sixth image:
We have chosen to use this image within our digipak as it includes the synergy of light which we wanted to compose throughout our music video, digipak and website. We wanted to include this picture as well due to Ripley's being one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. The image also represents what the lyrics are communicating within the song Hypnotic, as the artist is in multiple mirrors - showing the artist going crazy and losing herself as she's seeing multiple. The pictures has also been edited on photoshop to enhance the red lights, as red is a strong synergy point within our music video, digipak and website. Due to it including red, it matches all the other images - meaning they have a strong colour scheme and all match.
From producing a digipak, it means we are following what a real artist would have to do when releasing a new album. I feel the digipak is extremely successful as it follows our synergy of light and the colour red - which is seen throughout our music video and website. This means that the digipak will link successfully with our other media products. This digipak is more successful than our other digipak trials, due to how our other digipak's didn't have a clear colour scheme - our last having the colour scheme of burgundy/purple/red and our first digipak following the theme of nature, red and flowers. The digipak also emphasises more than our other digipak the theme of insanity through how the images have been photoshoped and overlaid - which we pursue the idea of within our music video through editing and camera angles/shots.
Our digipak is successful as it has synergy with the website and music video. The synergy amongst them all, is the theme of light and red, which within the digipak is seen in all the six images which are used.
The first image: We have chosen to use this image within our digipak as it includes a popular location within our music video: the mirror maze. The mirror maze really captured the idea of the artist going insane as it created the footage where the artist was seen in all different directions, and in different points of view. The image is a screenshot from our music video of when the artist is singing into the mirror within Ripley's mirror maze. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image also represents what the lyrics are communicating within the song Hypnotic, as the artist is watching herself go crazy and lose control - and the image shows the artist looking at herself in the mirror, watching herself go crazy. The image is also part of the three strong images which are overpowered with red.
The second image: We have chosen to use this image within our digipak as it includes the synergy of light which we wanted to compose throughout our music video, digipak and website. Fireworks also follow the lyrics and what we wanted to conduct the artist to be - crazy (fireworks bang, and go crazy). We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. We have chosen to used this image as well, as all the other images have the artist in, so we wanted to have an image which didn't have the artist in - and fireworks play a strong part in our music video. The fireworks, the way they have been edited onto the CD and background, looks like a gradient/ombre of colour - which is visually appealing to the audience.
The third image:
The image is a screenshot from our music video of when the artist is within the mirror maze in Ripley's. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image is also part of the three strong images which are overpowered with red.
The fourth image: We have chosen to use this image within our digipak as it includes the theme that we wanted to pursue within our music video - insanity, due to the edit of the artist being double. We have edited this onto a collage of the wall in Ripley's which has paint splats on - as this is a common background on our website. This image also follows the same themes within the other pictures - light (through the uv paint splats on the wall) and red (red paint splats on the wall).
The fifth image:
The image is a screenshot from our music video of when the artist is within the mirror maze in Ripleys. We wanted to include this snapshot as Ripley's was one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. We have also chosen to use this image as it is heavily edited on photoshop to enhance the colour red within the shot, this means the image follows the red synergy idea which we want to be in our music video, digipak and website. The image is also part of the three strong images which are overpowered with red. We also have chosen to use this image within our digipak as it includes the theme that we wanted to pursue within our music video - insanity, due to the edit of the artist being double. However, before we used this image, we had the image of fireworks as the background - but due to the text being hard to read, we placed this picture behind the text as the white text complimented the red.
The sixth image:
We have chosen to use this image within our digipak as it includes the synergy of light which we wanted to compose throughout our music video, digipak and website. We wanted to include this picture as well due to Ripley's being one of our most successful locations within the music video, as it really conducted the idea of light which is part of our synergy. The image also represents what the lyrics are communicating within the song Hypnotic, as the artist is in multiple mirrors - showing the artist going crazy and losing herself as she's seeing multiple. The pictures has also been edited on photoshop to enhance the red lights, as red is a strong synergy point within our music video, digipak and website. Due to it including red, it matches all the other images - meaning they have a strong colour scheme and all match.
From producing a digipak, it means we are following what a real artist would have to do when releasing a new album. I feel the digipak is extremely successful as it follows our synergy of light and the colour red - which is seen throughout our music video and website. This means that the digipak will link successfully with our other media products. This digipak is more successful than our other digipak trials, due to how our other digipak's didn't have a clear colour scheme - our last having the colour scheme of burgundy/purple/red and our first digipak following the theme of nature, red and flowers. The digipak also emphasises more than our other digipak the theme of insanity through how the images have been photoshoped and overlaid - which we pursue the idea of within our music video through editing and camera angles/shots.
Saturday, 17 December 2016
Magazine Article
Below is our magazine article from Cosmopolitan magazine.
We took inspiration from a magazine article from Cosmopolitan about Miley Cyrus shown below:
Below we annotated the key features of the Cosmopolitan article that we wanted to feature in ours. By doing this it allowed us to make sure that we didn't miss out any key pieces of information and so that our article was as professional as possible. We used a different colour scheme to Miley's as we thought that the pink/purple theme was too girly for our artist therefore went with the striking red that is featured throughout our media products and also a blue that has a gradient.
We took inspiration from a magazine article from Cosmopolitan about Miley Cyrus shown below:
Below we annotated the key features of the Cosmopolitan article that we wanted to feature in ours. By doing this it allowed us to make sure that we didn't miss out any key pieces of information and so that our article was as professional as possible. We used a different colour scheme to Miley's as we thought that the pink/purple theme was too girly for our artist therefore went with the striking red that is featured throughout our media products and also a blue that has a gradient.
Wednesday, 14 December 2016
Tour Poster
Below is Stellato Stars official tour poster for 2017:
To make our tour poster we have followed mostly G-Easy's tour poster (as shown below):
Tuesday, 13 December 2016
Gif on our website
Below is the Gif that it currently on our website homepage. It includes a variety of pictures from different shoots at Ripley's and at the fireworks. To improve this I think we need to add more photos from the mirror maze and bridge so that our music video is tied in with the gif. I also think we should make all the photos the same size as it looks unprofessional with the white edging on the website.
Monday, 12 December 2016
Merchandise
Above is our merchandise that is on our website. We decided to use the main album cover as a main part of the merchandise. This is because it promotes our artist's first single and the album as a whole. By researching other artist's merchandise it allowed us to choose the main items we wanted in our shop. We tried to create a range of merchandise so that it would allow Stellato's fans to have a wide range of variety. We also chose the most popular colours such as black, pink, red, blue, white. We aimed to create something for everyone so we added other items such as baseball caps and posters which are more subtle.
Poster:
The poster features a photo of Stellato in the black tunnel which was a main location for the filming of her first single 'Hypnotic'. The background has the effect of spinning lights which is main theme for the music video. We wanted to capture the music video in one photo and we really liked the effect this photo gave. We added the artist's name which is also the album title and a star as that it her brand logo. We priced the poster at £10 as other artists' posters ranged from £10 - £20 and due to us being a new artist we went for the lower end of the price bracket. In order to improve these merchandise we will add a product description which includes the size of the poster, which is usually A3 size.
T-Shirt:
The T-Shirt comes in red, white, black, pink and blue and sized XS, S, M, L and XL. The T-shirts are priced at £20 each as this was, again, the lower end of the price bracket for other artists merchandise. We used the main album cover from the digipak as our logo for this T-shirt as it is very relevant to Stellato's image. In order to improve the T-shirts we could add the T-shirt in blue and pink so that the audience can see what it'll look like in those colours as well. I also think we could add another style of T-shirt with perhaps the Stellato logo rather than the album colour so that it allows the audience to have more variety.
Sweatshirt and Bomber Jacket:
The sweatshirt and bomber jacket both come in red, white, black, pink and blue and are sized XS, S, M, L and XL. Both the items are very popular and on trend for our target audience which is 15-24 so it was important for us to include them. Both of the items have the Stellato Star album cover featured on them and on the back of the sweatshirt there is the tour dates which we have seen many artists feature (eg: Ariana Grande and Ed Sheeran). Since finishing our first draft of the merchandise we have changed the tour venues therefore this will need to be amended on the sweatshirt. When researching for sizes we used popular shops such as 'missguided' and 'asos' to know what sizes to use however after reflecting on the sizes they seem unrealistic and do not account for sizes over a UK 12 so we will need to amend this so that we can reach a wider audience.
Phone Cases:
There are two styles of phone case available for iPhone 5-7 (inc. plus). This is because the majority of younger people nowadays own an iPhone therefore we wanted to create a more subtle product for them. One phone case features the album cover and the other has 'Stellato Star' with the star logo. The second phone case comes in four different colours: black, white, pink and red. In order to improve this I think we could introduce new colours such as blue and purple and also make the first phone case available in these colours too. I also think we should broaden the phones the cases should fit as lots of people own android phones and we don't want to leave out a big part of our target audience.
Baseball Cap:
The baseball caps also features the album cover and comes in colours grey, black and white. Whilst researching other merchandise a lot of their caps were one size fits all so we decided that this would be appropriate for our audience too. Caps are very popular nowadays therefore we wanted to reach out to our audience and give them something they wanted. It is priced at £10 however we have put a sale price of £8. In order to improve this we could add another picture or maybe just have Stellato Star's logo or autograph to make it more unique.
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